Introduced ahead of the 2018 show, Glee’s new guided Discovery Tours will provide a fresh insight into the show’s extensive catalogue of content, features, educational seminars and inspirational retail displays. With spaces filling up fast for the daily tours, interested parties are urged to sign up now to avoid missing out.
Offering a unique and bespoke visitor experience, the walking tours will take in the unmissable feature areas of the show including the New Product Showcase, Green Heart and the newly enhanced and dedicated pet sector – Pets at Glee. Each ‘stop’ on the tour will outline what is on offer, how retailers can benefit from spending time in each area and how they can maximise the inspiration and educational takeaway available.
There will be three 45-minute study tours in total, starting daily at 10:30am. Open to both new and regular visitors, including buyers, merchandisers and garden centre owners, anyone participating in the Discovery Tour will benefit by discovering the latest products and trends in the market, access advice on how to display and merchandise within their own stores, as well as view exciting sales concepts and tips for cross selling, whilst also meeting inspirational and innovative suppliers.
To register for the Discovery Tours, simply visit https://www.gleebirmingham.com/visit/whats-on/glee-discovery-tour
Find out more
Glee is the UK’s leading garden retail show, focussing on building year-round profits for buyers and suppliers within the core gardening and outdoor leisure product categories. To keep up-to-date on the latest Glee news visit www.gleebirmingham.com.
Ends
For more information, interviews or images please contact:
Kimberley Hornby, Glee PR Team, Hornby Whitefoot PR
Tel: 07851 610573 Email: kimberley@hornbywhitefootpr.co.uk
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About ITE Group plc
ITE Group plc was founded in 1991 and is now one of the world’s leading organisers of international exhibitions and conferences.
ITE Group’s strategic vision is to create the world’s leading portfolio of content-driven, must-attend events delivering an outstanding experience and ROI for our customers. The Group recently launched its Transformation & Growth (TAG) programme, which is designed to transform the Company from a geographic-led business to a product-led business that focuses on market-leading events, wherever they are in the world. ITE strives to run the best shows and offer the best service to its customers throughout the world regardless of location. By putting exhibitors and visitors at the heart of everything we do, we plan to drive sustainable growth for our shareholders.
ITE Group is a public limited company and has been listed on the main market of the London Stock Exchange since 1998.