Confirmed exhibitors, both new and existing, are invited to join the forthcoming Glee Exhibitor Workshop (June 25th, Poplars Garden Centre in Toddington), where the team will be joined by leading retailers and partner agencies to help exhibitors maximise their time at the show.
Recognising the significant investment of exhibiting, the one-day event is designed to help suppliers optimise their return on investment. Key sessions will focus on Glee’s dedicated marketing, logistics, PR and social media support, as well as advice on how to drive more pre-show buyer engagement. Details of Glee’s many wider opportunities, including the Retail Lab, will also be outlined. Together this wealth of information will arm exhibitors with an unrivalled portfolio of tools and advice to ensure their time before, during and after Glee is as hardworking as it can be.
Key garden retailers have now confirmed their presence and will join the event, sharing with delegates the many different ways they shop Glee, and the kind of content they need and expect exhibitors to have onsite. From top tips to anecdotal evidence, this session remains one of the most popular parts of the workshop as it helps exhibitors to think like a buyer and tailor their show content to suit.
Glee’s partner, Grip, will also be in attendance. Sharing with delegates how the new ‘Glee Connect’ app will help exhibitors to generate more leads, and manage meetings with new, potential and existing customers, the team will be on-hand to answer any questions delegates may have regarding this exciting new addition to Glee’s ‘exhibitor help’ portfolio.
Finally, the team from Garden Trade News, will lead a special session covering the Glee catalogue, The Glee Daily News, and details on how to enter the 2019 Glee New Product Showcase, in association with the magazine.
Find out more
To book your place at the Glee Exhibitor Workshop please login to your exhibitor zone or contact exhibitor@gleebirmingham.com
Ends
For more information, interviews or images please contact:
Kimberley Hornby, Glee PR Team, Hornby Whitefoot PR
Tel: 07851 610573 Email: kimberley@hornbywhitefootpr.co.uk
Notes to editors:
You can follow Glee on Twitter at https://twitter.com/Glee_Birmingham
Like our Facebook page at https://www.facebook.com/Glee.Birmingham1
Please add Instagram account https://www.instagram.com/glee_birmingham/
Please add Pinterest account https://uk.pinterest.com/GleeBirmingham1/
About ITE Group plc
ITE Group plc was founded in 1991 and is now one of the world’s leading organisers of international exhibitions and conferences.
ITE Group’s strategic vision is to create the world’s leading portfolio of content-driven, must-attend events delivering an outstanding experience and ROI for our customers. The Group recently launched its Transformation & Growth (TAG) programme, which is designed to transform the Company from a geographic-led business to a product-led business that focuses on market-leading events, wherever they are in the world. ITE strives to run the best shows and offer the best service to its customers throughout the world regardless of location. By putting exhibitors and visitors at the heart of everything we do, we plan to drive sustainable growth for our shareholders.
ITE Group is a public limited company and has been listed on the main market of the London Stock Exchange since 1998.