i2i Events Group, the organisers of the annual Glee garden retail show (14th – 16th September, NEC Birmingham), has recently announced details of a new brand which will run alongside its retail shows – introducing Inside Retail.
Inside Retail represents an exciting resource for all of i2i’s shows, and Glee is no exception. Providing market data and intelligence in the form of regular reports, as well as inspirational content and access to some of the retail industry’s biggest names, Inside Retail has the ability to help businesses develop and grow.
Talking about the new resource, Glee’s event director Matthew Mein said: “Inside Retail is a fantastic free resource, and we really hope that buyers from across the garden retail and leisure industries will take full advantage of it. From monthly reports to top tips and trend-led content, Inside Retail helps to bolster Glee’s thriving portfolio of tools already in place to help businesses to succeed and diversify within an ever changing marketplace.”
‘New Retail Guide – Why independent retailing matters’
The first report launching under the Inside Retail banner will be the ‘New Retail Guide – Why independent retailing matters’.
Created to provide the 10,000 new retailers that start-up each year the best possible start, the guide will focus on the opportunities and challenges facing all new businesses, including mapping retail trends.
The guide will also help potential business start-ups to understand more about the motivation behind their decision, as well as practical considerations including insurance, banking and outlining the basics of employment law. Concluding the guide will be dedicated sections looking at key aspects of business development including buying cycles, marketing, financial support, omni-channel advice and contact details for useful information sources and support services including Bira, Chambers of Commerce, and i2i Events Group. All these sections offer relevant and useful information for all independent business, helping them to take their business to the next level in both the real world and online.
The full report, including future reports, can be downloaded from www.gleebirmingham.com/insideretail. Further details about Inside Retail, as well as Glee 2015 can be found at www.gleebirmingham.com
Find out more
Glee is the UK’s leading garden retail show, focussing on building year-round profits within core product categories including garden care, landscaping and garden design, pet, food and catering, home, gift and clothing, and plants. In 2014 the show attracted thousands of buyers from top retailers, such as leading UK garden centres, builders’ merchants, multiple retailers, and DIY stores. To keep up-to-date on all the latest news log onto www.gleebirmingham.com. For details on exhibiting at Glee, call 0203 033 2160.