Primeur

Award-winning Tierra Verde eco-friendly ­­planters made from recycled rubber are preventing thousands of old tyres from being dumped in landfill, too Gardeners rejoice! The days of containers toppling and smashing in gales, cracking after cold frosty nights or shattering when struck by a football are officially over! The new Tierra Verde collection of unbreakable eco-friendly […]

Yesterday at the annual Garden Press Event (4th March 2020) the team from Primeur – the brand behind the game changing ECO Garden and Might Mats collections – presented the Greenfingers team with a special fundraising cheque for a phenomenal £4,000, all raised by sales of the company’s Christmas Glitter Coir Doormat.   

Following a period of unprecedented growth, Primeur, the leading suppliers of environmentally friendly and innovative garden products, has continued to roll out its instore merchandising displays, revolutionising garden retailers’ sales floors in the process.

With sustainability becoming a hot topic and setting the long-term agenda for garden retailing, 2019 was a year that saw unprecedented growth for Primeur and rightly so.  The company’s garden product range made from recycled rubber tyres won multiple awards and met the needs of the ever-increasing eco-consumer.

In a year that has seen Primeur’s penetration of UK garden centres increase exponentially, the company has been busy working behind the scenes to develop its instore merchandising displays for the award-winning Eco Garden range. As the industry begins making preparations for the 2020 season, the company has confirmed that this new point of sale

Primeur, the renowned innovator with a proven track record of bringing stylish, sustainable products to market, is helping retailers to slash the cost of wastage with a new generation of ‘virtually indestructible’ garden ranges that can endure punishing levels of wear and tear without suffering damage.