Bread and butter PR rules
If you’re doing your own PR, this will help you get the most out of it as well as guide you away from making fundamental slip-ups that could potentially dent your company’s image.
Bread and butter PR rules Read More »
Press Releases
Win HWPR ……
Here at HWPR we are very lucky to be the PR team for the UK’s leading annual trade exhibition for the garden and leisure markets, Glee (www.gleebirmingham.com). In fact, this year is our tenth year running the PR for the show. That’s a decade of helping drive awareness of Glee and its 500+ exhibitors. It’s
How to write a press release (that doesn’t go straight into the spam box)
Robbie Cumming, PR Account Manager for Hornby Whitefoot PR Ok – so you’ve got a story, you know who you’re going to send it to (eg your list of editors and freelancers) and you know when you’re going to send it (asap!) – but just how do you go about writing a press release?
How to write a press release (that doesn’t go straight into the spam box) Read More »
Best places for working on the move
Working from home isn’t all it’s cracked up to be. In fact, at times it can be as difficult and inefficient as being in a busy office. Distractions that would usually come from Maureen in accounts’ tales of her friend of a friend’s sister in law’s new cat’s bowel movements, have now been replaced by
Best places for working on the move Read More »
Aftermarket: what’s your story?
Besides promoting the technology behind some of our automotive clients’ products and parts, we as PR specialists are always seeking the human story behind the brand or business. This is what culturally resonates within us and this is what sells. People buy people, as the old adage goes, and we believe it to be true.
Aftermarket: what’s your story? Read More »
The future is . . .
Turmoil. Uncertainty. Shock. Words we have become all too familiar with over the past week or so, following the vote for Brexit.
The future is . . . Read More »
Retailers urged to go wild & create a buzz
Sales of honey have been on the rise for a while now, and we’re not just talking any old honey. At one time, honey was merely that – honey. Now it seems consumers will happily pay up to £30 for a jar of Manuka; not to mention there are new varieties that include anything from
Retailers urged to go wild & create a buzz Read More »
Driverless technology: are you ready?
It’s safe to say we’ve never lived in a more exciting age. Emerging technologies are arresting our senses and shaping our future. Life seems to be evolving at breakneck speed and who knows where we will be in 10 years’ time, never mind 100. It’s enthralling but also a little scary. We’re storming frontiers never
Driverless technology: are you ready? Read More »
Gardening on the curriculum?
With the news in recent weeks highlighting the health benefits of gardening, teachers have now declared that adding it to the curriculum can help combat obesity in children:
Gardening on the curriculum? Read More »
Cultivating community spirit
Community-based projects that breathe life back into neglected allotments for the good of the neighbourhood is nothing new, but something that should continue to be supported wherever possible. It’s great to read this recent article from the North West:
Cultivating community spirit Read More »