Pelargoniums and geraniums are brilliant plants that bring instant colour to your garden, patio, or terrace. These plants grow fast, flower a lot, last a long time, and are hardy and easy to grow. All these summer flowers need to thrive from spring to autumn is plenty of sun, water, and nutrients, with occasional pruning […]
Flower Power! Add instant and easy colour to your garden with pelargoniums Read More »
Pantone’s Colour of the Year is an important reference in the world of fashion, design and living. The shade on everyone’s lips this year is Viva Magenta, a scarlet hue that strikes a balance between warm and cool, encouraging optimism in bohemian times. The team at Pelargoniums for Europe has put together some ideas to
Geraniums and pelargoniums never go out of style and are beautiful additions to your interior designs. Homemade flower displays will bring your rooms to life and are a great way to express your personality, as well as being a cheaper option for your home decor. The experts at Pelargonium for Europe (PfE) have put together
The key sales period for pelargoniums may be in full flow but that doesn’t mean retailers should sit back and relax! The experts at Pelargonium for Europe (PfE) – Europe’s leading marketing initiative for these classic summer plants – share five top tips on how retailers can still maximise the sales potential of pelargoniums through
Pelargonium for Europe (PfE) – the European-wide marketing initiative dedicated to promoting pelargoniums to retailers and consumers – has launched a new-for-2023 resource library, full of free, downloadable promotional materials for retailers to use in-store and online.
Pelargonium for Europe launches new resource library for retailers Read More »
Plant retailers will be pleased to learn that there is a thriving dedicated marketing initiative designed to help drive sales of pelargoniums and increase consumer engagement with this summer favourite.
HornbyWhitefoot PR were recently asked to provide images for B2B and trade use by their client Pelargonium For Europe. This was a full photography assignment for many different images showing the production and retail settings for Pelargoniums.
Trade Phototgraphy Assignment Read More »
Have you ever wondered if an almost indestructible plant exists that’s virtually impossible to kill? A plant that will flower profusely all season-long with little human intervention, even if you’re new to gardening? One that thrives in summer drought and shrugs off heatwaves but won’t sulk or keel over if summer showers dampen play.
Pelargoniums are the perfect plants to help beginner gardeners grow green fingers Read More »
Robust plants that shrug off extremes of heat and drought are set to play an increasing role as households rise to the challenge of gardening in a warming climate, according to the experts at Pelargonium for Europe.
Fashions come and go in gardening, but in recent years one trend has consistently gathered pace – the rising popularity of exotic and sub-tropical planting. Fuelled by television makeover programmes, gardeners’ love affair with ‘outdoor rooms’ has been fuelling demand for lush foliage plants and dazzling blooms that rekindle memories of happy holidays in warmer